This is a 15-quart (1.41L) container for the Superman ice cream flavor called Krypton Cookie Dough. This “light ice cream” is very sweet and is made of a vanilla based ice cream with red and gold cookie dough pieces and blue sprinkles. The ice cream was produced by Dreyer’s but their company’s name is nowhere to be found on the packaging.
This is part of three flavors that were released. the other two are Dark Knight Brownie Bite (Batman) and Golden Lasso Twirl (Wonder Woman) which complete the DC Comics trinity in ice cream. There are comic panels on the side of the packaging that tell a story in three parts… one on each container.
I’m glad to see a little more character merchandising from Warner Bros./DC Comics. Hopefully this is the beginning of more diverse merchandising to come.
* Although the container is labeled with a 2017 copyright, the product wasn’t released in stores until 2018.